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Index › Companies & Business › Sales
 

Summertime Blues

 
Author: Wendy Weiss

Its summertime!

1. No one wants to be bothered.
2. Its too hot.
3. Its a beautiful day; everyone is out.
4. No one is thinking about work.
5. Prospects are getting ready to go on vacation.
6. Everyone is on vacation.
7. Prospects are just returning from their vacations
8. Im preparing to go on vacation.
9. Im on vacation.
10. Ive just returned from vacation.
11. My assistant is on vacation.
12. Their assistant is on vacation.
13. No one is in on Mondays.
14. No one is in on Fridays.
15. Prospects are catching up midweek.
16. Prospects leave the office early.
17. Prospects go to the office late.
18. Prospects take long lunches.
19. No one makes appointments till after July 4th.
20. No one makes appointments till after Labor Day.

Print this list out. Send it to your competition. Then, get on the telephone!

Life and work continue, even in the summer! If its too hot, then your prospects will be in their nice, air-conditioned officeswhere you should be, too, making calls. If it is a beautiful day, some people may be out. The rest will not.

Everyone is not on vacation every day. If you happen to call someone who is on vacation, call them back when they return. If they are planning a vacation, schedule the meeting for when they return. If they have just returned from their vacation, schedule for a time when they say they will be caught up. If you are going on vacation, schedule for when you return.

Prospects are in the office on Mondays and Fridays, early and late. They are frequently at their desks during lunchespecially when you are calling the boss.

Prospects make appointments all summer long, just as they do in the fall, winter and spring. If a prospect asks you to call back after a holiday, suggest that you pencil in a meeting for after the holiday. Promise that you will call to confirm it. Do so!

Have a wonderful prospecting summer!

Author Bio:

Wendy Weiss

Wendy Weiss, The Queen of Cold Calling & Selling Success, is a sales trainer, sales coach and author. She helps entrepreneurs, business owners and sales professionals gain confidence, reach more prospects, close more sales and make more money. Her clients include Avon Products, ADP, Sprint and thousands of entrepreneurs throughout the country.

Wendy has been featured in BusinessWeek, Entrepreneur Magazine, Selling Power, Sales & Marketing Management and various other business and sales publications. Wendy?s e-mail newsletter, Opening Doors & Closing Sales has an international readership and her columns are syndicated to 168 different print and Internet publications.

Wendy is the author of the recently released, self-study program, Cold Calling College, and the book, Cold Calling for Women.

She is also a former ballet dancer who believes that everything she knows in life she learned in ballet class.

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