Take this Instant Web Test to see how your web site measures up. The solutions to success may be in your answers. Remember, the simplest web sites are often the most successful. 1. Does my Home Page load in eight seconds or less? 2. Is my site interactive and specialized? 3. Is it immediately obvious what my company does? 4. Is my site easy to navigate? 5. Do I have to squint to read any of the text? 6. Are there distracting animations or blinking banners? 7. Does my site offer useful information? 8. Is my name, address, phone, email and website address on every page? 9. Is the first button of my navigation where I want the customer to go first or does it say Home? 10. Are there keywords in the browser's blue title bar or does it say "untitled document" or "home page"? 11. Does each page have different keyword phrases? 12. Would I know how to do business with my company? Did your answers surprise you? Now, take a look and see how you can improve your site. What can you do so your visitor's get the best experience at your site? #4 is particularly important. Have you ever been to a website where you've gotten lost? Make it easy for your visitors to find what they are looking for and you'll see better results in your web marketing efforts. |
